What is an employee engagement survey?
An employee engagement survey is a study carried out by employers to measure how engaged their workforce is. It usually consists of various questions that aim to capture employees’ opinions and feelings about their current role and career path, their thoughts on the company’s operations and senior management, and how likely they are to stay within the company.
The results can then be analysed and used to implement better strategies to increase employee engagement, which has been proven to have a big impact on the productivity and overall success of a company. Check out ProClinical’s blog on why employee engagement is so important for life science companies to find out more.
Are you measuring engagement?
The study carried out by ProClinical highlighted that a surprisingly high number of life science employees are never surveyed by their employers (26%). According to the survey these individuals had the lowest level of engagement, were the most likely to leave and the least likely to recommend their place of work.
There are various explanations as to why employers are rarely, if ever, measuring employee engagement. The most common reasons are that they do not have the time to carry out a wide-scale survey, they do not realise the importance of having engaged employees or that they feel confident that everything is fine and believe engagement surveys are not needed.
How does not measuring engagement affect companies?
Unfortunately, failing to measure employee engagement can make the company dangerously blind to issues that need to be addressed within their organisation. Without regular engagement surveys, employers and HR teams will find it nearly impossible to keep on the pulse and adapt adequately to changes in their business. As a result, out of touch employers will be unable to address the needs of their employees, leading to an actively disengaged workforce.
Employers who do not measure engagement will find it difficult to:
- Accurately gauge how new employees really feel
- Understand where the challenges and opportunities lie
- Make the most of their workforce as they are not utilizing their best source of information concerning challenges, new ideas and customer needs
- Measure how engagement changes over time to analyse performance of measures put in place, and rectify anything that may be going wrong
The most important message is that employees who are not regularly surveyed are the most likely to leave. This can have a negative impact on business as it can disrupt teams, hinder productivity and cost a lot of time and money to recruit new members of staff.
What happens when staff engagement is surveyed?
ProClinical’s engagement survey highlighted that there are numerous benefits of measuring employee engagement, especially when carried out frequently. The study suggested that it leads to a significant increase in levels of engagement, advocacy and commitment:
Engagement: The level of engagement is as high as 72.2% for employees who are surveyed more than once a year.
Advocacy: 73% of frequently surveyed employees are likely to recommend their place of work.
Commitment: An impressive 54.4% stated that they have committed their future to the company.
Employees at companies who regularly survey engagement also showed improvement in the following areas:
- Relationships with management
- Satisfaction with pay
- Feeling listened to
- Inspiration to meet goals
What is the best way to measure engagement?
ProClinical has concluded that the best way to cultivate a workforce full of engaged and highly motivated employees is by carrying out engagement surveys regularly - ideally more than once a year. Questions should be mostly closed-ended and quantifiable to retain employees’ attention, but also phrased in a way that allows the employer to collect useful data to improve and grow their business.
Most importantly, future surveys should feature questions that gauge how successful current engagement strategies have been over a certain period, so they can use the feedback to build on strengths and quickly rectify any problems. Having a well-managed, actively engaged workforce will boost productivity, increase profits and help companies to maintain a competitive advantage in the life science industry.
To learn more about what engages life science employees across the industry, download ProClinical’s full engagement report where you will find interesting statistics and information on trends.